:root{
  --ink:#0B0B0B;
  --paper:#FFFFFF;
  --soft:#F3F3F1;
  --muted:#5E5E5E;
  --line:#E4E4E4;
  --max:1240px;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;color:var(--ink);background:var(--paper);font-family:Inter,Arial,sans-serif;font-size:16px;line-height:1.48;-webkit-font-smoothing:antialiased}
img{display:block;max-width:100%}
a{color:inherit;text-decoration:none}
.container{width:min(var(--max),calc(100% - 64px));margin:0 auto}
.site-header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.96);border-bottom:1px solid rgba(228,228,228,.7);backdrop-filter:blur(14px)}
.header-inner{height:78px;display:grid;grid-template-columns:220px 1fr auto;align-items:center;gap:32px}
.brand img{width:160px;height:auto}
.desktop-nav{display:flex;justify-content:flex-end;gap:32px;font-size:14px}
.desktop-nav a:hover{opacity:.55}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:14px;min-height:48px;padding:0 22px;border:1px solid var(--ink);font-weight:700;font-size:14px;border-radius:3px;transition:.2s ease}
.btn span{font-size:19px;line-height:1}
.btn-dark{background:var(--ink);color:white}.btn-dark:hover{background:white;color:var(--ink)}
.btn-light{background:white;color:var(--ink);border-color:white}.btn-light:hover{background:transparent;color:white}
.section-white{background:var(--paper)}.section-dark{background:var(--ink);color:white}.section-soft{background:var(--soft)}
.hero{padding:58px 0 52px}
.hero-grid{display:grid;grid-template-columns:minmax(0,.92fr) minmax(0,1.08fr);gap:40px;align-items:center}
h1,h2,h3{font-family:Archivo,"Arial Black",Inter,sans-serif;font-weight:800;margin:0;letter-spacing:-.025em}
h1{font-weight:900;font-stretch:72%;font-size:clamp(40px,3.8vw,60px);line-height:.95;letter-spacing:-.01em;text-transform:uppercase;text-wrap:balance}
h2{font-size:clamp(30px,2.6vw,42px);line-height:1.08;text-wrap:balance}
h3{font-size:19px;line-height:1.2;letter-spacing:-.015em}
.hero-copy p{font-size:18px;max-width:650px;margin:22px 0 0}
.hero-cta-row{display:flex;align-items:center;gap:24px;margin-top:34px}.hero-cta-row>span{font-size:13px;color:var(--muted)}
.hero-visual{position:relative;padding-right:118px}.hero-cards{display:flex;align-items:flex-start;gap:10px}
.hero-card{position:relative;overflow:hidden;border-radius:6px;background:#111;box-shadow:0 12px 36px rgba(0,0,0,.12)}
.hero-card{aspect-ratio:9/16}.hero-card img{width:100%;height:100%;object-fit:cover;object-position:50% 20%}.hero-card-1{width:31%;margin-top:36px}.hero-card-2{width:36%}.hero-card-3{width:31%;margin-top:24px}
.platform-overlay{position:absolute;left:0;right:0;bottom:0;padding:48px 14px 14px;background:linear-gradient(transparent,rgba(0,0,0,.82));display:flex;align-items:center;gap:8px;color:white;font-weight:700;font-size:13px}
.pf-icon{width:18px;height:18px;flex:none;fill:currentColor}.pf-stroke{fill:none;stroke:currentColor;stroke-width:2.2}.pf-stroke .dot{fill:currentColor;stroke:none}
.ai-note{text-align:center;color:#777;font-size:11px;margin:8px 0 0}
.hero-side-note{position:absolute;right:0;top:40%;width:96px;font-size:11px;line-height:1.55;color:#3f3f3f}.hero-side-note span,.territory-note span,.distribution-note span{display:block;width:38px;border-top:1px solid currentColor;margin-top:16px}
.audience-strip{border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.audience-row{min-height:86px;display:grid;grid-template-columns:170px 1fr;align-items:center;gap:36px}.audience-row p{font-size:20px;margin:0}
.eyebrow{display:flex;align-items:center;gap:14px;font-size:11px;font-weight:800;letter-spacing:.02em;text-transform:uppercase;margin-bottom:18px}.eyebrow:after{content:"";display:block;width:80px;border-top:1px solid currentColor;opacity:.7}.eyebrow.light{color:#fff}.inline-eyebrow{margin:0}
.approach,.benefits,.territory,.about,.distribution,.faq{padding:104px 0}.method{padding:104px 0 88px}
.split-row{display:grid;grid-template-columns:1fr 1fr;gap:88px;align-items:center}.approach .split-row{align-items:end}.approach h2{max-width:560px}.approach-copy p{font-size:18px;margin:0 0 18px}.approach-copy .strong{font-weight:800;margin-bottom:0}
.benefits-grid h2{max-width:560px}.benefits-grid>div>p{font-size:18px;max-width:540px}.check-list{list-style:none;margin:0;padding:0;display:grid;gap:22px}.check-list li{display:grid;grid-template-columns:34px 1fr;gap:16px;align-items:center;font-size:17px}.check-list span{width:32px;height:32px;border:1.5px solid var(--ink);border-radius:50%;display:grid;place-items:center;font-weight:800}
.method-title{font-size:clamp(32px,2.8vw,44px);margin-bottom:42px}.steps{display:grid;grid-template-columns:repeat(3,1fr);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.step{display:grid;grid-template-columns:72px 1fr;gap:22px;padding:36px 30px 38px 0}.step+.step{border-left:1px solid #d8d8d8;padding-left:34px}.step-number{font-family:Archivo,sans-serif;font-weight:900;font-stretch:72%;font-size:56px;color:#c8c8c8;line-height:.9}.step p{color:#555;margin:11px 0 0;font-size:14px}.included{margin-top:34px}.included-list{display:flex;align-items:center;flex-wrap:wrap;gap:15px;font-size:13px}.included-list i{height:20px;border-left:1px solid #bfbfbf}
.territory-grid{display:grid;grid-template-columns:1.1fr .8fr minmax(150px,.34fr);gap:46px;align-items:center}.territory h2{max-width:570px}.territory p{font-size:17px;max-width:580px}.map-wrap{display:grid;place-items:center}.france-map{width:min(100%,330px);color:#9a9a9a;overflow:visible}.map-point circle{fill:#111;stroke:none}.map-point text{fill:#111;font-size:17px;font-weight:700;font-family:Inter,Arial,sans-serif}.territory-note,.distribution-note{font-size:12px;line-height:1.55;color:#555;border-left:1px solid var(--line);padding-left:28px}
.pierre-grid{display:grid;grid-template-columns:.40fr .60fr;gap:58px;align-items:center}.pierre-photo{position:relative;min-height:425px;border:1px solid rgba(255,255,255,.25);overflow:hidden}.pierre-photo img{width:100%;height:100%;min-height:425px;object-fit:cover}.pierre-photo:after{content:"";position:absolute;inset:0;background:linear-gradient(transparent,rgba(0,0,0,.35))}.pierre-photo span{position:absolute;z-index:2;inset:auto 20px 22px;text-align:center;color:#eee;font-size:13px}.pierre-copy h2{max-width:650px}.pierre-copy p{font-size:16px;max-width:720px;color:#efefef}.pierre-grid.no-photo{grid-template-columns:1fr}.pierre-grid.no-photo .pierre-copy{max-width:820px}
.distribution-grid{display:grid;grid-template-columns:.8fr 1.5fr minmax(150px,.4fr);gap:42px;align-items:center}.distribution-copy h2{font-size:clamp(34px,2.8vw,44px)}.distribution-copy p{font-size:16px}.distribution-cards{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;align-items:start}.platform-heading{display:flex;align-items:center;gap:9px;font-weight:700;font-size:13px;margin-bottom:10px}.dist-visual{aspect-ratio:9/16;position:relative;overflow:hidden;border-radius:4px;background:#111}.dist-visual>img{width:100%;height:100%;object-fit:cover}.dist-visual:after{content:"";position:absolute;inset:42% 0 0;background:linear-gradient(transparent,rgba(0,0,0,.9))}.subject{position:absolute;z-index:2;left:14px;right:14px;bottom:18px;color:white;font-family:Archivo,sans-serif;font-weight:800;font-size:16px;line-height:1.12;letter-spacing:-.01em}.distribution-note{align-self:center}.distribution .ai-note{grid-column:2;text-align:left}
.faq-grid{display:grid;grid-template-columns:.38fr .62fr;gap:72px;align-items:start}.faq h2{max-width:340px;font-size:clamp(34px,2.8vw,44px)}.accordion{border-top:1px solid var(--line)}details{border-bottom:1px solid var(--line)}summary{list-style:none;cursor:pointer;padding:20px 44px 20px 0;font-weight:600;position:relative}summary::-webkit-details-marker{display:none}summary:after{content:"+";position:absolute;right:6px;top:17px;font-size:24px;font-weight:400}details[open] summary:after{content:"–"}details p{margin:-3px 48px 20px 0;color:#555;max-width:700px}
.final-cta{padding:58px 0}.final-cta-grid{display:grid;grid-template-columns:1fr auto;gap:70px;align-items:center}.final-cta h2{max-width:690px;font-size:clamp(36px,3vw,48px)}.final-cta p{font-size:12px;color:#d5d5d5;margin:10px 0 0}.final-cta .btn{min-width:250px}
.site-footer{border-top:1px solid var(--line);padding:36px 0 42px}.footer-grid{display:grid;grid-template-columns:1fr auto;align-items:center;gap:48px}.footer-brand{display:flex;align-items:center;gap:22px}.footer-brand img{width:132px}.footer-brand span{height:28px;border-left:1px solid #999}.footer-brand p{font-size:12px;margin:0;color:#555}.site-footer nav{display:flex;gap:28px;font-size:12px}
.legal-page{padding:80px 0 120px}.legal-page h1{text-transform:none;font-size:52px}.legal-page .legal-content{max-width:800px}.legal-page p,.legal-page li{color:#444}.placeholder{background:#fff3cd;border:1px solid #ffe69c;padding:14px 16px;border-radius:4px}
@media (max-width:1000px){
  .container{width:min(100% - 40px,var(--max))}.desktop-nav{display:none}.header-inner{grid-template-columns:1fr auto;height:70px}.header-cta{min-height:42px;padding:0 14px;font-size:12px}.brand img{width:138px}
  .hero{padding-top:46px}.hero-grid{grid-template-columns:1fr;gap:50px}.hero-copy{max-width:760px}.hero-visual{padding-right:0}.hero-side-note{display:none}.hero-cards{max-width:740px;margin:0 auto}.audience-row{grid-template-columns:1fr;gap:8px;padding:22px 0}.inline-eyebrow{margin-bottom:0}
  .approach,.benefits,.method,.territory,.about,.distribution,.faq{padding:78px 0}.split-row,.benefits-grid,.pierre-grid,.faq-grid{grid-template-columns:1fr;gap:44px}.steps{grid-template-columns:1fr}.step+.step{border-left:0;border-top:1px solid #d8d8d8;padding-left:0}.step{padding:28px 0}.territory-grid{grid-template-columns:1fr 1fr}.territory-note{display:none}.distribution-grid{grid-template-columns:1fr}.distribution-cards{max-width:760px}.distribution-note{border-left:0;padding-left:0}.final-cta-grid{grid-template-columns:1fr}.footer-grid{grid-template-columns:1fr}.site-footer nav{flex-wrap:wrap}.pierre-photo{min-height:420px}.pierre-photo img{min-height:420px}
}
@media (max-width:680px){
  .container{width:calc(100% - 28px)}h1{font-size:43px}.hero-copy p{font-size:16px}.hero-cta-row{align-items:flex-start;flex-direction:column;gap:12px}.hero-cards{gap:6px}.hero-card-1{margin-top:22px}.hero-card-3{margin-top:14px}.platform-overlay{padding:34px 7px 8px;font-size:10px}.pf-icon{width:14px;height:14px}.ai-note{font-size:9px}.approach,.benefits,.method,.territory,.about,.distribution,.faq{padding:62px 0}.split-row{gap:34px}.benefits-grid>div>p,.approach-copy p{font-size:16px}.check-list li{font-size:15px}.territory-grid{grid-template-columns:1fr}.map-wrap{order:3}.included-list{display:grid;grid-template-columns:1fr 1fr;gap:12px}.included-list i{display:none}.distribution-cards{gap:8px}.platform-heading{font-size:10px;gap:5px}.subject{font-size:10px;left:8px;right:8px;bottom:10px}.pierre-grid{gap:32px}.pierre-photo,.pierre-photo img{min-height:340px}.faq-grid{gap:34px}.final-cta{padding:58px 0}.final-cta .btn{min-width:0;width:100%}.footer-brand{align-items:flex-start;flex-wrap:wrap}.site-footer nav{gap:16px}
}

.dist-visual>img{object-position:50% 20%}
:focus-visible{outline:2px solid var(--ink);outline-offset:3px}.section-dark :focus-visible{outline-color:#fff}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}.btn{transition:none}}

/* v5 */
.btn{text-transform:uppercase;letter-spacing:.06em;font-size:13px}
.about-grid{display:grid;grid-template-columns:.42fr .58fr;column-gap:64px;row-gap:28px;align-items:start}
.about-grid.no-photo{grid-template-columns:1fr 1fr;align-items:end}
.about-grid:not(.no-photo) .about-photo{grid-column:1;grid-row:1 / span 2;aspect-ratio:4/5;overflow:hidden}
.about-grid:not(.no-photo) .about-photo img{width:100%;height:100%;object-fit:cover}
.about-grid:not(.no-photo) .about-head,.about-grid:not(.no-photo) .about-copy{grid-column:2}
.about-head h2{max-width:560px}
.about-copy p{font-size:17px;color:#efefef;max-width:640px;margin:0 0 18px}.about-copy p:last-child{margin-bottom:0}
.faq .accordion{border-top-color:#dcdcd8}.faq details{border-bottom-color:#dcdcd8}
@media (max-width:1000px){.about-grid,.about-grid.no-photo{grid-template-columns:1fr}.about-grid:not(.no-photo) .about-photo,.about-grid:not(.no-photo) .about-head,.about-grid:not(.no-photo) .about-copy{grid-column:1;grid-row:auto}}

/* v7 — Perscale */
:root{--red:#E10D1F}
.brand{display:flex;align-items:center;color:var(--ink)}
.logo-svg{display:block;height:48px;width:auto}
.footer-brand .logo-svg{height:40px;color:var(--ink)}
.check-list span{border-color:var(--red);color:var(--red)}
.hero-side-note span,.territory-note span,.distribution-note span{border-top-color:var(--red)}
.map-point circle{fill:var(--red)}
.approach-stat{display:grid;grid-template-columns:auto 1fr;gap:22px;align-items:center;margin-top:42px;padding-top:30px;border-top:1px solid rgba(255,255,255,.18);max-width:560px}
.stat-figure{font-family:Archivo,sans-serif;font-weight:900;font-stretch:80%;font-size:clamp(56px,5.5vw,80px);line-height:.9;color:var(--red)}
.approach-stat p{margin:0;font-size:15px;color:#e6e6e6}
.approach-stat small{display:block;margin-top:8px;font-size:11px;color:#9a9a9a}
.approach-copy p{margin:0 0 16px}
.benefit-list li{align-items:start}.benefit-list li div{padding-top:4px}
.about-grid{grid-template-columns:260px 1fr;column-gap:56px;align-items:start}
.about-grid:not(.no-photo) .about-photo{aspect-ratio:4/5;border-radius:6px;max-width:260px}
.about-grid:not(.no-photo) .about-photo img{border-radius:6px}
.dist-visual .subject{line-height:1.3}
@media (max-width:1000px){.logo-svg{height:40px}.about-grid:not(.no-photo) .about-photo{max-width:220px}.approach-stat{grid-template-columns:1fr;gap:10px}}
.header-inner{grid-template-columns:auto 1fr auto}@media (max-width:1000px){.header-inner{grid-template-columns:1fr auto}}
@media (max-width:600px){.logo-svg{height:30px}.header-cta{white-space:nowrap;padding:0 12px;font-size:11px}h1{font-size:40px}}
.cta-long{display:inline}@media (max-width:600px){.header-inner{gap:12px}.cta-long{display:none}}

/* v8 */
.logo-svg{height:40px}
.footer-brand .logo-svg{height:34px}
.btn b{font-weight:inherit}
.about-v8{display:grid;grid-template-columns:minmax(0,380px) minmax(0,1fr);gap:72px;align-items:center}
.about-v8 .about-photo{aspect-ratio:4/5;border-radius:6px;overflow:hidden;box-shadow:0 18px 50px rgba(0,0,0,.35)}
.about-v8 .about-photo img{width:100%;height:100%;object-fit:cover;object-position:center 20%}
.about-v8 h2{max-width:640px;margin-bottom:28px}
.about-v8 .about-copy p{max-width:660px}
.about-v8 .about-sign{color:#fff;font-weight:600;padding-top:18px;border-top:1px solid rgba(255,255,255,.18);margin-top:24px}
.final-cta h2{max-width:780px;font-size:clamp(30px,2.6vw,40px)}
@media (max-width:1000px){.logo-svg{height:34px}.about-v8{grid-template-columns:1fr;gap:36px}.about-v8 .about-photo{max-width:340px}}
@media (max-width:600px){.logo-svg{height:30px}.about-v8 .about-photo{max-width:100%}}
.cta-label{font-style:normal;white-space:nowrap}